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Submit a Paper: 2025 BYU Winter Strategy Conference

  • 1.  Submit a Paper: 2025 BYU Winter Strategy Conference

    Posted 10-01-2024 21:19

    Hi Colleagues,

    Just a reminder to submit a paper for the 2025 BYU Winter Strategy Conference, held at the Sundance Mountain Resort in Utah. The submission system will close THIS FRIDAY, October 4th at midnight. The conference will run February 26th-28th. For more information on the conference and to submit a paper visit the conference website: https://marriott.byu.edu/winterstrategyconference/.

    Best wishes,

    Tim Gubler, Conference Chair

    Associate Professor of Strategy

    Brigham Young University

    timgub@byu.edu

    The full call for papers is below:

    Hello colleagues,

    We are excited to announce the forthcoming 2025 BYU Winter Strategy Conference. We issue an open call for manuscripts from junior scholars, similar to prior years, as well as from more seasoned scholars doing work relevant to this year's conference theme and program tracks. This year's conference will be held at the Sundance Mountain Resort in Sundance, Utah.

    Call for Papers
    26th BYU Winter Strategy Conference
    February 26
    28, 2025
    Held in the mountains of Sundance, Utah, near Provo

    This year's conference continues our tradition of fostering rigorous academic exchange by focusing on the dynamic forces reshaping potential value creation in today's business landscape. As firms navigate an era characterized by rapid technological advancements and evolving human dynamics, this conference provides a crucial platform for examining the strategic implications of these transformative changes.

    Building on the success of previous years, we continue to support the development of junior faculty by inviting them to submit papers for presentation. Each selected junior faculty scholar will receive insightful feedback from a seasoned discussant and high engagement with their work by conference participants. This year, the conference is organized into two distinct program tracks, each addressing critical opportunities and challenges being faced in strategy today. We encourage submissions from junior and more seasoned scholars that align with these tracks, which will be complemented by additional invited plenary and panel discussions that delve into the broader themes of the conference. By bringing together faculty with diverse perspectives and fostering deep engagement on these topics, we aim to advance the frontiers of strategic knowledge and practice in this rapidly changing world.

    The first program track (co-chaired by Lena Lizunova, BYU Marriott, and DK Kryscynski, Rutgers) is titled Human Enterprise in the 21st Century: How Can Firms Create More Value Through People? For the last several decades strategy scholars have studied the importance of human capital for competitive advantage; i.e., the extent to which individual knowledge, skills and abilities contribute to the competitiveness of firms. In recent years scholars have started to consider a more all-encompassing view of humans by considering the broad range of human motivations, emotions, and social connections to firms and within firms. This broader view of humans invites us to consider new questions regarding the role of people in strategy and how individuals contribute to value creation in the firm. We are broadly interested in scholarship that explores the human side of strategy. Some example research topics that may fit within this track include (but are certainly not limited to):

    1. How do non-monetary incentives and motives shift and change our strategy theories?
    2. How does a shift from "productive human capital" to "human well being" change the nature of our people-related strategy conversations?
    3. How does social capital contribute to the overall strategy of the firm?
    4. How should we think about value creation differently from value capture when humans are involved?
    5. How do social and cultural factors, such as inequality, discrimination and social mobility, influence firm outcomes?
    6. How do purpose-driven firms adapt their human capital strategies?

    The second program track (co-chaired by David Bryce, BYU Marriott, and Rory McDonald, Virginia) is titled Tech-Driven Transformation: Capitalizing on Innovation, New Technologies, and Novel Business Models to Create New Value. In an era where rapid technological advancements are transforming markets, this conference track delves into how organizations manage in environments of new innovation and emerging technologies to create and sustain value. Innovations in AI and machine learning, for instance, are already reshaping the competitive landscape-providing temporary advantages to some while compelling others to adapt or risk obsolescence. To create value in these dynamic environments, firms may adopt new business models like platforms, embrace new organizational forms such as modular structures, implement new processes like crowdsourcing, or explore new approaches to competition through ecosystems. The fundamental strategic questions-where to play and how to win-become increasingly complex in this context. However, systematic research into the patterns of success and failure amid rapid change presents scholars with a unique opportunity to develop both new organizational theories and strategic insights that can guide strategy and innovation.

    We invite scholarship in the areas of technology-driven transformation broadly conceived, including new research on innovation, technology strategy, business models, market-creation, and related topics. Some example topics that may fit with this track include:

    1. How do emerging technologies (like AI/machine learning, or other) influence the creation and evolution of new markets, business models, and strategies?
    2. Why do some firms succeed while others fail in the face of technological change?
    3. What organizational structures and cultures foster agility and adaptability in technology-driven environments?
    4. How do technological advancements influence competitive dynamics within established and nascent industries?
    5. What new business models are enabled by technology, and what are their attributes, benefits, and downsides for strategic success?
    6. How do firms develop and leverage their capabilities, resources, and processes to drive successful innovation?
    7. What role do collaboration and partnerships play in fostering technological innovation across industries?

    Submissions will be accepted until October 4, 2024 at midnight (Mountain Daylight Time). We expect to notify all submitters regarding the conference committee's acceptances or rejections by October 18, 2024.



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    Timothy Gubler
    Associate Professor
    BYU
    Provo UT
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