Hello friends,
the 37th GRCME will take place at Rutgers Business School, New Brunswick, NJ, August 5-7, 2024 (hybrid format), with a fun-filled conference program in and around New York City!
This year's conference theme is "Entrepreneurial Marketing and Organizational Performance" – with a special issue in Rutgers Business Review (all other topics related to the marketing/entrepreneurship interface are encouraged as well).
Two-page abstract submissions are due March 1, 2024. Authors will be notified around April 1st, 2024 (please send to fabian.eggers@menlo.edu).
For more info, the call for papers, and the special issue please go to our conference website: www.marketing-entrepreneurship.org
All the best,
Fabian
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Fabian Eggers
Professor
Menlo College
Atherton CA
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