My institution - a liberal arts college - is updating its undergraduate curricular offerings, in great part to recruit new undergraduate students who otherwise might not have considered attending a liberal arts college. As a faculty, we are considering creating an entrepreneurship major. While there is general interest in adopting the major, and though we have conducted some benchmarking against other liberal arts colleges with entrepreneurship programs (either as a standalone major or as a concentration within a business program), some colleagues are not in support of adding the program.
One article shared with the faculty (see link below) notes a recent decrease in the number of entrepreneurship degrees granted by higher education institutions. The source, College Factual, portends to "change the status quo of higher education to help students and parents make better decisions during the college selection process." Given College Factual's premise, I can argue that this source demonstrates some bias. Not to mention, data exist from credible sources that show that enrollment decreases across several majors have taken place nationwide (primarily, but not solely, due to the pandemic).
In this light, can anyone point me to additional evidence/data that show the general health of entrepreneurship programs and/or the number of students completing undergraduate entrepreneurship programs? Any insight would be appreciated greatly.
Laquita Blockson, Ph.D.
Director of Social Innovation Master of Arts Program and Associate Professor of Business Management
Agnes Scott College