How to Experiment: Lessons from Policymaking
AOM Symposium #15781 | Tue, July 29 | 10:15–11:45 | Bella Center – Hall B, Room B3-m8
How can strategy and entrepreneurship research benefit from the way policymakers experiment in the real world?
This engaging symposium brings together leading management scholars to explore how experimental methods-often tested and refined in policy settings-can be adapted to address complex questions in our fields. Drawing on insights from applied experimentation, panelists will share practical guidance and reflect on how we can design more relevant, rigorous, and impactful research.
Featuring research by Leena Kinger Hans, Chiara Spina, Cedric Gutierrez Moreno, Lamar Pierce, Naja Pape, and Andrea Contigiani.
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Naja Pape
INSEAD
Paris
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