Hello all,
the 39th GRCME will take place at the University of Canterbury, Christchurch, New Zealand (hybrid format), July 29-31, 2026.
We are planning an engaging event with the typical research presentations, discussions, and early research project workshops. Please also consider applying for our doctoral consortium.
The 2026 event will be followed by a Journal of Product Innovation Management Paper Development Workshop on August 1. Priority will be given to GRCME attendees!
Two-page abstract submissions are due March 1, 2026. Authors will be notified around April 1st, 2026.
Please send to fabian.eggers@menlo.edu
For more info (call for papers, submission requirements, JPIM PDW…) go to our conference website: www.marketing-entrepreneurship.org
All the best,
Fabian
------------------------------
Fabian Eggers
Professor of Marketing and Entrepreneurship
Menlo College
Atherton CA
------------------------------