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🔴 Latest Development on Service Quality & Customer Satisfaction; using AIRQUAL Scale 📝

  • 1.  🔴 Latest Development on Service Quality & Customer Satisfaction; using AIRQUAL Scale 📝

    Posted 01-03-2018 14:45
    Dear Colleagues, 

    How are you? I wish you find my e-mail with best of health. Service quality have a significant impact on Customer Satisfaction. However, it have remained less explored in Airline Industry. We would like to share our latest development on "Service Quality & Customer Satisfaction" with specific reference to Airline Industry; using AIRQUAL Scale.

    In our recent study we have explored the impact of "Service Quality" on Customer Satisfaction, using model analytical tools e.g. IPMA analysis. Findings are published in a paper titled "Impact of Service Quality on Customer Satisfaction in Malaysia Airlines: A PLS-SEM Approach" in Journal of Air Transport Management i.e. a Q1 ranked, very High Impact Factor Journal (screen shots attached).

    This journal is Published by Elsevier Group. Moreover, it is indexed in SSCI List of Clarivate Analytics; Science Direct and SCOPUS. Please click on following Free Download Link for complete access:

    Free Download Link

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    We hope you will find it useful.

    Looking forward,



    Humble Regards,
    Dr. Muhammad Shoaib Farooq
    HEC Approved Ph.D. Supervisor | Keynote Speaker | Trainer | Coach | Author
    Ph.D. in Entrepreneurship, Universiti Malaysia Sarawak (UNIMAS) - Malaysia ��

    Current Affiliation
    Assistant Professor of Entrepreneurship ��‍��
    Institute of Business and Management, University of Engineering and Technology, Lahore - Pakistan

    Recent Publications Appeared In ��
    Impact Factor 2.357 (Clarivate Analytics) 2016: Scopus Indexed

    Emerging Sources Citation Index (Clarivate Analytics) 2016: Scopus Indexed

    Editorial Board Member ��‍��
    Impact Factor 0.575 (Clarivate Analytics) 2016: Scopus Indexed
    5-Years Impact Factor 0.831
    Ranked as #9 of 106 ISI-indexed IB Journals

    Contact Information ��
    Cell:  +92-336-478-7955 |  +60-1499-34330
    ��           LinkedIn | Google Scholar | Research Gate
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