INVITATION A FOR BOOK CHAPTER
Title of the Book: Creative Industries: A Paradigm Shift
Editors: Prof. Soumodip Sarkar, University of Évora, Portugal
Prof. Srikanta Patnaik, SOA University, India
Prof. Irina Sennikova, RISEBA, Latvia
Publisher: Springer
Introduction:
The "creative economy" is an emerging concept dealing with the interface between creativity, culture, economics and technology in a contemporary world dominated by images, sounds, texts and symbols. Pivoted around creative industries "that are based on individual creativity, skill and talent. And which have the potential to create wealth and jobs through developing intellectual property" (DCMS, 1998). Closely related to "cultural industries" and even "copyright industries" (e.g. Caves, 2000; Cunningham 2006; Howkins 2011; Hartley 2005). In turn, Creative Industry Management has acquired a centre stage attention among scholars and practitioners of modern day management as it endeavors a promising stakeholder satisfaction and capacity for wealth creation. Creative Industry Management can be conceptualized as a range of economic activities that are concerned with the generation and commercialization of creativity, ideas, knowledge and information. In a contextual parlance creative industries have manifested an Orange Economy with a sparking focus on innovation and creativity. After the service sector revolution, creative industries emerge as a new era of industrial economy, predominantly including Media, Sports, Entertainment, IT, ITes, Digitalization, Web Publishing and Editing, Designing etc. The growing importance of creative industries can be United Nations Conference on Trade and Development has introduced the word "creative economy" in the economic and development agenda. Today, many organizations are revamping their strategies to imbibe more creative platforms in order to compete in the marketplace. In all directions of functional management such as Marketing and Branding, Human Resources, Financial management, Production and Operation there is a strategic reinvention while dealing with a Creative Industry. This book will seek to address many of these areas of concern.
References:
Caves, R. (2000) Creative Industries: Contracts between art and commerce. Harvard University
Press: Harvard
Cunningham, S. (2006) What Price a Creative Economy? Platform papers #9. Currency House:
Sydney.
DCMS (Department of Culture, Media and Sport, UK Government) (1998) 'Creative industries
mapping document' HMSO: London.
Hartley, J. (Ed.). (2005). Creative industries. Blackwell, Oxford
Howkins, J. (2001) The creative economy. Penguin: London
Objectives: The major aim of this edited volume is to bring out the works of the creative industries and their management carried out by the academics and thought leaders who dedicate themselves to finding solutions to policy as well as managerial issues and challenges at micro and macro level problems pertaining to creative industries. The editors are also inspired by the objective to provide space for authors to claim their opinions, put forward ideas or models and contribute to the field with their enlightening viewpoints.
Recommended Topics (but not limited to): Human Resources and Employment Issus in the Creative Industry
Entrepreneurship and Innovation in the Creative Industry
Innovation dynamics in the Creative Industries
Behavioral and Cognitive Issues
Developing Competencies in the Creative Sector
Branding, Marketing and Distribution in the Creative Sector
Funding and Capital management Issues
Technology Development Market creation for MSMEs in Creative Industry Sector
Policy issues and Regional development strategies in Creative Industries
Submission Deadlines
Last Date of Submission Chapter in Full length: 15th September, 20117
Acceptance of the Chapter: 20th November, 2017
Final Submission of Corrected Chapter: 12th January, 2018
Please submit your chapter contributions to: submitchapter@riseba.lv