Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxanne.zolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

Roxanne:

For graduate-level first courses, lots of schools use The New Business Road Test 4e (2013), and use the course to have the students empirically assess the feasibility of a new venture idea, and then present their conclusion to a panel of investors (go or no-go, with good marks for either result, done well). This makes them get out of the building and actually do stuff that entrepreneurs must learn to do, not just listen to stuff. It's a trade book, not a textbook, so it's much cheaper and much more readable for students. The ideas found to be feasible can then feed into the New Venture Creation business plan course, generating better work there, too. More at http://www.newbusinessroadtest.com/.

Best,

John Mullins

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxanne.zolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!

Dear John,

Thanks!

Very interesting!!

I'll check it out.

Cheers,

Roxanne

Roxanne:

For graduate-level first courses, lots of schools use The New Business Road Test 4e (2013), and use the course to have the students empirically assess the feasibility of a new venture idea, and then present their conclusion to a panel of investors (go or no-go, with good marks for either result, done well). This makes them get out of the building and actually do stuff that entrepreneurs must learn to do, not just listen to stuff. It's a trade book, not a textbook, so it's much cheaper and much more readable for students. The ideas found to be feasible can then feed into the New Venture Creation business plan course, generating better work there, too. More at http://www.newbusinessroadtest.com/.

Best,

John Mullins

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxanne.zolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!

Roxanne,

While admittedly a shameless self-serving plug, it's possible my book The Seen, the Unseen, and the Unrealized: How Regulations Affect Our Everyday Lives (Lexington) from 2016 might be a fit. It is not an entrepreneurship how-to guide, but explains the economy (its dynamic and development) in terms of entrepreneurship. Despite the publisher's preferred subtitle, it is more focused on the market-economic system as entrepreneurially driven than the effects of regulation (the last couple of chapters are on how regulations affect entrepreneurship). It was written for upperclassmen and master-level students to provide them with a framework for understanding the dynamics and economics of entrepreneurship, so it might fit better in a theory class than in a start-your-own-business type of hands-on.

Publisher's book page: https://rowman.com/ISBN/9780739194577

Per

Per L. Bylund, PhD
Assistant Professor School of Entrepreneurship
Records-Johnston Professorship of Free Enterprise

Spears School of Business
Oklahoma State University
217 Business Building
Stillwater, OK 74078-4011

Per.Bylund@okstate.edu
(405) 744-4301

Sent from Surface 3 with Windows 10

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxanne.zolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!

Roxanne,

If you want to take a mindset approach in the intro to entrepreneurship course, then I suggest my new textbook from Sage called Entrepreneurship: The Practice & Mindset (2017)

From the publisher's material:

Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward.  Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

Sorry about the shameless plug! 

Heidi Neck

Babson College

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxanne.zolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!

Roxanne -

I am admittedly an anti-textbook guy, because I think it is better to put the focus on doing from day 1. I have been using the FOCUS Framework with fantastic results - it does a great job of getting from idea/problem to product-market fit in a very intuitive and very experiential manner. It's cheaper than textbooks and much easier for an instructor to translate into action. Happy to make an intro to the author if you (or anyone on this listserve) would like - Justin does a great job of customizing it for particular curriculum.

Doan

Dear Doan,

Awesome!

This has raised a question for my curriculum development, do I want a textbook or a workbook?

Thank you for the offer to put me in contact with the author, I would appreciate that.

Cheers,

Roxanne

Dear Heidi,

Others have mentioned this privately but I am glad you make sure it got on my list!

I taught Self Leadership and Positive Psychology and I appreciate Christopher's work in this area as highly relevant to entrepreneurship!

Thanks!

Roxanne

Roxanne,

If you want to take a mindset approach in the intro to entrepreneurship course, then I suggest my new textbook from Sage called Entrepreneurship: The Practice & Mindset (2017)

From the publisher's material:

Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward.  Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

Sorry about the shameless plug! 

Heidi Neck

Babson College

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxannezolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!

Thanks, Roxanne!!  I'll make sure and send this on to Chris. 

Good luck with everything. 

Heidi

Dear Heidi,

Others have mentioned this privately but I am glad you make sure it got on my list!

I taught Self Leadership and Positive Psychology and I appreciate Christopher's work in this area as highly relevant to entrepreneurship!

Thanks!

Roxanne

Roxanne,

If you want to take a mindset approach in the intro to entrepreneurship course, then I suggest my new textbook from Sage called Entrepreneurship: The Practice & Mindset (2017)

From the publisher's material:

Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward.  Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

Sorry about the shameless plug! 

Heidi Neck

Babson College

Dear Colleagues,

I am revising the curriculum of our Master's Degree, which has four Entrepreneurship subjects:

Entrepreneurship

New Venture Creation (Spinelli & Adams)

International Business

Franchising

Right now I am looking for a good text book at the Masters level for Entrepreneurship. (preferably 2012 or later)

Our undergrad Entrepreneurship subject is using Kurato, which is a hard act to follow!

Any suggestions will be greatly appreciated!

Cheers,

Roxanne

Dr. Roxanne Zolin

Professor and Head of Discipline - Entrepreneurship

Australian Institute of Business

A 27 Currie Street, Adelaide, South Australia, 5000 W www.aib.edu.au

T 61-8-7325-1315 M 0433 400 113 E roxannezolin@aib.edu.au

This email and any attachments  transmitted with it are confidential and intended  solely for

the use of the party to whom it is addressed. If you have received this email in error please

notify us immediately. Any loss or damage incurred in using this email or its attachments is

not  our responsibility and  ( save as expressly provided by  law to the contrary )  our entire 

liability will be limited to re-supplying the material. 

************************************** This message is from ENTREP which is sponsored by the Entrepreneurship Division of the Academy of Management. Please do not post messages with attached files. Commercial messages or spammed messages are not allowed on the list. The use of auto-responder "out-of-office" messages may also lead to your removal from the list. You can manage your subscription options, including joining or leaving the list here: http://aomlists.pace.edu/scripts/wa.exe?SUBED1=entrep&A=1 If you have questions or need help, please contact Jeff Pollack (jeff_pollack@ncsu.edu) or Kevin Cox (kcox24@my.fau.edu). Ventures HO!