How about "neuroentrepreneurship" - with the best thinking on the subject
...plus me :) ?? You will like!
| | Program Session #: 1222 | Submission: 15052 | Sponsor(s): (ENT, TIM)
Scheduled: Monday, Aug 4 2014 3:00PM - 4:30PM at Sheraton Philadelphia Downtown Hotel in Philadelphia North
| In Search of the “Entrepreneurial Mindset”:Insights from Neuroscience
Neuroentrepreneurship! | | | |
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Chair: Norris F. Krueger; Entrepreneurship Northwest;
Distinguished Speaker: Robert Joseph Wuebker; U. of Utah;
Participant: Russ McBride; U. of Utah;
Presenter: Gabi Kaffka; U. of Twente;
Presenter: Silvia Fernandes Costa; ISCTE - Lisbon U. Institute;
Presenter: Arjan Frederiks; U. of Twente;
Presenter: Pablo Martin de Holan; EM Lyon;
Presenter: Mellani Day; Colorado Christian U.;
Discussant: Olga Belousova; Groningen U. (RuG); Why is that presentations on “neuro-entrepreneurship” are so well-attended (and applauded) yet little traction has really occurred? Similarly, in entrepreneurship we hear a regular drumbeat calling for nurturing the entrepreneurial mindset yet we see little progress in rigorously defining that. Nor do we see much progress in *applying* what we do know. Entrepreneurship should be a field sympathetic to the neuroentrepreneurship agenda, and by and large it is. People think it should be important, and while its relative level of importance might differ there is general interest and a "leaning in" to what could be learned here. This session brings together some of the leading thinkers on these questions, each bringing an unique perspective on the question of where next for neuro-entrepreneurship. |
Norris
"How can I help you to grow entrepreneurs?" Norris Krueger, Ph.D.
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