Discussion: View Thread

Brand-new book for teaching courses on business models

  • 1.  Brand-new book for teaching courses on business models

    Posted 26 days ago

    Dear colleagues,

     

    I would like to share the following resource for folks teaching courses on business models/business model innovation: a brand-new book called "Business Model Innovation Strategy: Transformational Concepts and Tools for Entrepreneurial Leaders" written by Raffi Amit and Chris Zott. The book is research-based and provides cutting-edge material for business-model-related courses with a flexible format that can accommodate anything from semester-long approaches to shorter online delivery modes. If you want to take a look, you can get a free copy here. 

     

    I am using material from the book, so if you have any questions, please let me know.

     

    Yuliya Snihur, Ph.D.

    Associate Professor

    Toulouse Business School

    Google Scholar Profile: https://scholar.google.fr/citations?user=NLp1iBcAAAAJ&hl=en&oi=ao